Psycho-Babble Medication Thread 128054

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Paxil - Giving it on Advertisment

Posted by linkadge on November 17, 2002, at 18:53:48

I am surfing the net today and come
across so many Paxil advertisments.

All I see is Paxil and Effexor advertisments,
It's as if the other meds don't need to
advertise or something. I've never
seen a Celexa add before.

Possibly they're trying to counter all the
negative publicity they've been getting
over withdrawl complaints?

Linkadge

 

Re: Paxil - Giving it on Advertisment

Posted by utopizen on November 17, 2002, at 20:17:40

In reply to Paxil - Giving it on Advertisment, posted by linkadge on November 17, 2002, at 18:53:48

Celexa simply has a different strategy- Forest Pharma. focuses on investing in their sales people to convince docs to prescribe, where as paxil and effexor have a certain proportion going to direct consumer ads.

And Effexor is generally well-tolerated. I take 225mg, and no side effects, no benefits. So I'm only complaining because it doesn't do anything...

 

Re: Paxil - Giving it on Advertisment

Posted by missliz on November 20, 2002, at 1:22:44

In reply to Re: Paxil - Giving it on Advertisment, posted by utopizen on November 17, 2002, at 20:17:40

I beg to differ- Effexor totally screws over a lot of people. Their ad strategy changed a few years ago after the boards and chatrooms were full of people hating it. Apparently it's the right stuff for a narrow group of people but it was so totally intoxicating for a lot of patients they were completely dysfunctional. I was on it- couldn't cross the street by myself. Notice how Zyprexa has gone underground since the lawsuits started? Celexa is a sucky AD and is probably having similar problems- the hellish withdrawal sounds likely. The American Consumer wouldn't like that at all.
Paxil and Zoloft are perceived as relatively innocuous, fashion accessories, and OB-GYNs and GPs hand it out like candy along with Prozac. Remember, drug companies serve the stockholder, not the sick.

missliz


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